The Hard Assets Alliance makes buying, storing, and selling precious metal as easy as trading ETFs—but with the guarantee that you can take delivery of your holdings at any time.Open An Account Learn More About Us
We’ve eliminated the frustrations commonly experienced when trying to buy and sell precious metals. With a SmartMetals account from the Hard Assets Alliance you can buy, sell, store, or take direct delivery of metal to your home with just a few clicks of your mouse.
Our precious metal trading platform is shared among the world's largest financial institutions. With this level of combined purchasing volume and access to an extensive network of dealers who bid on every order, the Hard Assets Alliance is able to keep prices extremely competitive.
Unlike many metals firms, which actually own the metal you buy and hold it on your behalf, the metal you buy from the Hard Assets Alliance is yours and yours alone. And because we offer storage at six of the world's largest non-bank vaults, you have the added peace of mind that your metal is secure from bank holidays or asset seizure.
The Hard Assets Alliance has a dedicated team of friendly and professional customer support specialists standing by, ready to answer questions and provide assistance with opening and funding accounts, buying and selling metal and general account maintenance.
An in-depth look at investors' many options in buying, selling, and storing Precious metals including answers to all your questions about Hard Assets Alliance.
Apply for an account in minutes. Start with our secure online application and within 48 hours (usually much sooner) you’ll receive approval via email, along with information for accessing, funding, and using your account.
Your account must be funded prior to making a purchase to “lock in” the price on bullion. Choose to fund your account in one of three ways:
Our 24-hour buying and selling platform is easy to use and always safe. With the SmartMetals platform, you can trust in the security of your transaction every time.
According to the durable, .9167 fine or 22-karat standard established for circulating gold coins 350 years ago 1/10 coins contain .10 troy ounces each. Picture is a likeness only.
The gold Maple Leaf coin is the world's most popular pure gold coin. Since their introduction in 1979, over 20 million troy ounces have been sold. It is the first bullion coin to achieve the heightened standard of .9999 fine. 1/2 coins contain .50 troy ounces each. Picture is a likeness only.
In 1792, silver was first minted into dollar coins. Today, the number one silver bullion coin in the world is the Silver American Eagle. Silver Eagles are tangible and beautiful investments. They are .999 fine silver, the finest silver coins ever issued by the US. Each box comes sealed directly from the United States Mint. The monster box contains 25 sealed tubes (each containing 20 coins) for a total of 500 troy ounces. Picture is a likeness only.
In 1988, the silver Maple Leaf coin was introduced. The coin is .9999 fine silver and the Canadian government guarantees its purity. These coins are recognized worldwide making them highly liquid. Picture is a likeness only.
Now you can buy gold and silver using just your credit card and a few simple clicks! No account set-up necessary. For direct delivery only.