Welcome to the
Hard Assets Alliance!

An alliance of leading advisories serving the investment research needs to over 10 million people worldwide!

Agora Financial Reserve, Rich Dad, Daily Reckoning, Chris Martenson’s Peak Prosperity, Mauldin Economics, Casey Research. Street Authority, Sovereign, Eagle Publishing, Oxford Club, Sovereign Man, Cambridge House, Capital & Crisis, Worldwide PM Exchange, 5 Minute Forecast, International Man, Leeb’s Market Forecast, and over a dozen more.

Buy Bullion & Coins

A wide choice of bullion products, worldwide storage options, low prices, complete liquidity, total security, limited reporting requirements, and access to our 24-hour buying and selling platform make a SmartMetals® account with the Hard Assets Alliance simply the best choice for securing your financial future.

Best Selling Products

Gold 10 oz Bar

These 10 oz gold bars are .9999 fine (99.99% pure).

Price from: $12,300.37

Gold American Eagle (1 oz) Coin

American Eagle Gold Bullion Coins are created according to the durable, .9167 fine or 22-karat standard.

Price from: $1,250.73

Silver 100 oz Bar

Silver 100 oz bars maintain a fineness of at least 99.9% purity.

Price from: $1,615.75

Silver Canadian Maple Leaf

The coin is .9999 fine silver and the Canadian government guarantees its purity.

Price from: $17.58

Many more products available - View all products »

Store Precious Metals Globally

Store your precious metals with total security in fully audited and insured independent vaults in New York (Brinks), Salt Lake City (Brinks), Zurich (ViaMat), London (ViaMat), Singapore (Malca Amit) or Sydney (Brinks) - the same vaults used by central banks and governments throughout the world. More locations coming soon.

Of course, you can also have your bullion delivered anywhere in the world via bonded, insured carrier, for storage however you see fit.

Global Storage Options

Physical Metal

The bullion you buy from Hard Assets Alliance is just that: your bullion. You may have it shipped to you or placed in storage on your behalf. Either way, a precise amount of gold, silver, platinum, or palladium belongs to you - plain and simple. No "pool accounts," no paper proxies, no funny business.

Open An Account Today

Open an account today

Introducing SmartMetals®

A wide choice of bullion products, worldwide storage options, low prices, complete liquidity, total security, limited reporting requirements, and access to our buying and selling platform make a SmartMetals® account with the Hard Assets Alliance simply the best choice for securing your financial future.

When you open your account online, you'll be asked the type of account to be opened (individual, joint, corporate, partnership, sole proprietorship, LLC, IRA or trust account) and some simple information to establish your identity, as required by US regulations. You do not need to be a US citizen or company to open an account.

Open an account

Latest Blog Posts

Where to Buy Silver: A Go-To Guide with Pros and Cons

Owning silver could change your life.

That’s because the next precious metals bull market is long overdue. When the metals market turns around—and it will—silver will likely outperform gold (find out why here). Given silver’s current low price, the profits could be enormous.

All silver products will benefit when the silver price heads higher. But you want to maximize your profit. To do that, you must buy and sell at the best price, and be able to do so when you need to.

You can achieve all these goals by selecting the right place to buy silver. Sounds easy, but it’s not. 

This guide covers all the sources where the average investor can buy silver. Before you decide where to buy, you must first decide what to buy. So let’s start by looking at which form of physical silver is better for an investment…

Read more...


3 Reasons You Shouldn’t Wait for $1,000 Gold

Don’t wait for gold to hit $1,000. Why? Because it may not happen.

And even if it does, $1,000—or any price tag in your mind—won’t guarantee the actual bottom. The biggest risk is that you don’t pull the trigger at all.

Read more...


Should I Buy Paper Gold or Gold Bullion? A Veteran Insider Offers Pros and Cons of Each

Owning gold is an excellent way to diversify a portfolio.

It’s a hedge against all kinds of calamity, protects against inflation and deflation, and isn’t correlated to the stock market. Everyone should own some gold.

But what form of gold should you buy?

There are lots of options, but they all boil down to two choices: gold bullion or paper gold. Each has its advantages and drawbacks. Here are the pros and cons of each, which will help you buy the right form and meet your personal goals…

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Nobody Cares

In this video presented at the Mines & Money conference in December, Grant Williams of Things That Make You Go Hmmm... lays out why he believes the price of gold is languishing despite a wealth of what would ordinarily be positive catalysts.

Read more...